The Collapsing Bridge Fallacy of Analytics

An Analytics model is the bridge that helps connect your data with insights, value, and innovation.

Continuously leveraging that model is akin to the traffic that flows on the bridge.

Now, in the real world, what is the reaction if you build a bridge that collapses every few years, and you have to make it again and again?

People are held accountable.

Now let us switch our thought process to the analytics model bridge.

Many organizations invest in building the same models every few years.

Wasting organizational resources time and again.

But we do not hold anyone accountable.

Think About It !!!


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